2016-2017 Undergraduate Catalog 
    
    Apr 28, 2024  
2016-2017 Undergraduate Catalog [ARCHIVED CATALOG]

SCS 323 - Persuasion


A study of the art of influencing belief. The course will focus on the bases of belief and the strategies and techniques for reinforcing and altering beliefs. Studies will include the variations in strategies that occur when the forum alters from public address to mass propaganda.
Lecture
3 Credits
Prerequisite: SCS 101  or equivalent
Offered in Alternate Years