IS 432 - Application of Information Systems Analysis to Business

Business models are used to describe and classify businesses (especially in an entrepreneurial setting), but they are also used by managers inside companies to explore possibilities for future development. This course analyzes the design, and the transformation of business enterprises. The analysis is done by investigating the main business goals of the organization, e.g. strategic business objectives, critical success factors and key performance indicators. Models to be analyzed include: Bricks and Clicks Business Models, Collective Business Models, Cutting out the Middleman Model, Direct Sales Model, and Franchise Model.
Lecture
3 Credits
Prerequisite: BUS 150
Offered in the Spring Semester