Marketing Certificate (0509)

The Marketing Certificate helps students to develop their knowledge and capabilities with respect to marketing. Students can take courses in such topics as marketing research, consumer behavior, services marketing, sales management, international marketing, fashion marketing, and marketing on the internet, among others.

Required Marketing Courses for the Certificate (12 credits)

MKT 610 - Marketing Research 3 Credits *
MKT 615 - Consumer Behavior 3 Credits *
Two other advanced MKT courses (level 600 and above)

* Required for all non-marketing undergraduates and marketing graduates who do not meet the following criteria of at least a grade of B+, attained within the last seven years, from an accredited school in the undergraduate versions of these courses. Students who meet the criteria may request a substitution of another Marketing elective for the required course.