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May 05, 2024
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2020-2021 Graduate Catalog [ARCHIVED CATALOG]
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MNG 613 - Leadership and Management in Sports, Entertainment and Media
Exploration of elements behind the rise and success of sports and entertainment media, such as: 1) Values that enable prosperity in the early years of an organization. 2) Leadership principles that sustain a growth trajectory. 3) Methods for dealing with crisis management situations. 4) Developing and implementing product and programming innovation.
Lecture
Credits: 3
Prerequisite: MBA 570 or a grade of at least B in BUS 220
Offered in the Fall Trimester
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