2021-2022 Undergraduate Catalog 
    
    Jul 09, 2025  
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2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

MSC 397 - Research Methods In Media & Strategic Communication

The course focuses on the theory and methodology of applied mass communication research. Topics include reviews of literature, interviews, case studies, surveys, historical analysis; content analyses and focus groups.
Lecture
Credits: 3
Prerequisite: MSC 200  
Offered in Fall & Spring
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