IS 415 - Big Data Analytics and Business Innovation

Many organizations are working with unmanageably large data sets, called Big Data, and the importance of using data analytics that can cope with this scale of data is considerable. Organizations’ ability to identify patterns and to gain analytical results to achieve competitive advantages creates great opportunities for business innovation, as organizations are capable of harvesting relevant data and using it to make the best decisions to achieve business innovations. Efficiently extracting, interpreting, and learning from Big Data requires a new generation of scalable algorithms as well as new data management technologies. This course will explore key data analysis and management techniques applied to Big Data and its impact on business innovations.
Lecture
Credits: 3
Prerequisite: BUS 150
Offered in Fall & Spring