2016-2017 Undergraduate Catalog 
    
    May 10, 2024  
2016-2017 Undergraduate Catalog [ARCHIVED CATALOG]

Course Descriptions


At the end of each course description, information is provided to indicate when the course will be scheduled.

Please Note: Schedules are subject to change; consult the Office of the Student Financial Services prior to registration. The Registrar’s website is www.iona.edu/registrar.

Courses designated NLA (non-liberal arts) cannot be applied toward the minimum liberal arts credit requirements. Course prerequisites are included in this listing. Unless otherwise specified, a course does not have a prerequisite.

 

Marketing

  
  • MKT 371 - Global Internet Marketing


    This course examines how companies and not-for-profit organizations can use the Internet to conduct business around the world. Using an Internet-based format that promotes interactive learning, the course discusses the Internet as a platform for marketing research, marketing planning, product design, pricing, distribution, marketing communications, and online customer relationship marketing. This course can be used as a Marketing or International Business major elective.
    Lecture
    3 Credits
    Prerequisite: BUS 240 
  
  • MKT 385 - Global Green Marketing


    Students will investigate the growing field of “green” marketing from a global perspective. Topics include: sustainable business strategy; green product design, branding, and packaging; green advertising and marketing communications; pricing and distribution of eco-friendly goods and services; and marketing of environmental organizations and ideas. Emphasis will be placed on the role and power of consumers to shape a sustainable society through their purchasing, consumption, and disposal behavior. This course can be used as a Marketing or International Business major elective.
    Lecture
    3 Credits
    Prerequisite: BUS 240 
  
  • MKT 402 - Direct and Digital Marketing


    An intensive study of this fast growing form of marketing communication, which uses the Internet, direct mail, catalogs, TV infomercials, home shopping and telemarketing to interact directly with consumers. Students will explore the strategic, tactical, and control elements of direct and digital marketing in both consumer and business markets, and its role in the marketing mix. Topics include database marketing; online, viral and e-mail marketing; use of social media and mobile marketing; research, testing, and measurement of results.
    Lecture
    3 Credits
    Prerequisite: BUS 240 
    Not Liberal Arts Offered When Needed
  
  • MKT 403 - Retailing Management


    As an introduction to the field of retail management, this course emphasizes retailing as a marketing function and as a career. The course focuses on the retail environment, planning, buying and inventory management, store design and layout, retail pricing and promotion. It also looks at the new retailing formats which include non-store retailing, the impact of technology and recent trends in international retailing.
    Lecture
    3 Credits
    Prerequisite: BUS 240 
    Not Liberal Arts Offered When Needed
  
  • MKT 406 - Current Issues in Marketing


    Study of current and emerging marketing fields, trends and issues. The course will focus on a special topic or theme (e.g., green marketing, social and nonprofit marketing) during a particular semester, giving students the opportunity to study the subject matter in depth
    Lecture
    3 Credits
    Prerequisite: BUS 240 
    Not Liberal Arts Offered When Needed
  
  • MKT 414 - International Marketing


    This course focuses on the formulation of marketing strategies for international operations. It analyzes decisions relating to selection of target market(s) and design of marketing programs suitable for marketing products and services in increasingly interdependent national markets. By emphasizing research of the cultural, economic and regulatory environments of business abroad, the course studies the challenges of adjusting and standardizing product, price, distribution and promotion, worldwide.
    Lecture
    3 Credits
    Prerequisite: BUS 240 
    Not Liberal Arts Offered in Fall & Spring
  
  • MKT 416 - International Advertising


    This course examines advertising from the perspective of the global marketer. It addresss the opportunities and challenges inherent in the successful transfer of advertising appeals, messages, art, copy, and other elements of an advertising campaign from one country to another. Strategic decisions relating to specification of advertising objectives, budgeting, media planning, and agency selection are given particular attention. This course can be used as a Marketing or International Business major elective.
    Lecture
    3 Credits
    Prerequisite: MKT 414 
    Not Liberal Arts Offered When Needed
  
  • MKT 418 - Import and Export Management


    This course provides an in-depth examination of the export and import processes, focusing on the activities that firms need to undertake and prepare for entering the international marketplace. It discusses the basic motivations to internationalize, information and financial concerns of firms beginning to internationalize their operations, and various strategic issues affecting export and import development. Case studies and hands-on team projects are utilized to highlight product, price, distribution, and promotion decision-making for exports and imports in a variety of business situations. This course can be used as a Marketing or International Business major elective.
    Lecture
    3 Credits
    Prerequisite: MKT 414  or (BUS 240  and BEC 325 )
    Not Liberal Arts Offered When Needed
  
  • MKT 460 - Marketing Strategy and Planning


    A study of the process of strategy formulation in marketing. This course emphasizes the integration of knowledge from all previous courses in marketing and related disciplines. Topics include planning and development of policies, implementation and evaluation of the entire marketing strategy. Case analyses and/or simulation games are employed.
    Lecture
    3 Credits
    Prerequisites: BUS 240 , MKT 301 , MKT 307 , MKT 330 , MKT 414  and senior status
    Not Liberal Arts Offered in Fall & Spring
  
  • MKT 463 - Independent Study in Marketing


    Students undertake an advanced, specialized study project not covered by the regular course offerings. Students participate in individual conferences with a faculty member to plan, execute, and discuss the project.
    Independent Study
    3 Credits
    Prerequisite: Senior Standing
    Not Liberal Arts Offered When Needed
    Department Consent Required
  
  • MKT 465 - Marketing Internship


    Students carry out a work project in a private or public sector organization under the direct supervision of a designated faculty member and executive. Students meet on a regular basis with other interns and a faculty member to discuss findings and common problems.
    Internship
    3 Credits
    Prerequisite: Senior Standing and approval of Internship Coordinator
    Not Liberal Arts Offered in Fall & Spring Offered in the Summer
    Department Consent Required

Mass Communication

(See also Public Communication)

  
  • CDS 1139 - Freelance Journalism


    This course explores the field of freelance journalism as a secondary career or part-time occupation. Basics of research, writing, copy preparation and editing are imparted through hands-on exercises and case studies. Techniques of marketing one’s writing are also discussed.
    Lecture
    1 Credits
    Offered When Needed Weekend Intensive
  
  • MCO 200 - Introduction to Mass Communications


    An overview of the process of mass communication and the mass media. The difference between human communication and mass communication; the elements, functions, impact and effects of mass communication; the profile of broadcasting, film, journalism, advertising and public relations; careers in mass communication. Recommended to be taken prior to other Mass Communication courses; not open to first semester freshmen.
    Lecture
    3 Credits
    Not Open to first Semester Freshman Offered in Fall & Spring
  
  • MCO 210 - Advertising


    A survey of the field of advertising as an activity of human communication emphasizing the concepts of creation, coordination and control of the advertising function.
    Lecture
    3 Credits
    Offered in Fall & Spring
  
  • MCO 213 - Public Relations


    A study of public relations as an organized body of knowledge and a professional discipline examining the techniques of communication, methods, media, and other areas of public relations expertise.
    Lecture
    3 Credits
    Offered in Fall & Spring
  
  • MCO 225 - Broadcast Media


    This course is designed to survey the technology and regulation of broadcasting in the United States, as well as provide an in-depth examination, through discussion and practical application, of the structural and operational models within the broadcasting, cable and new media industries, as well as survey the various career opportunities therein.
    Lecture
    3 Credits
    Prerequisite:  MCO 200  
    Offered in Fall & Spring
  
  • MCO 230 - Digital Literacy & Practice


    A practical course examining and applying current communications technologies and strategies to enable students to develop and produce effective communications vehicles of the caliber and nature used in the mass communication field. The course will deal with blog and Web site creation, social media, presentation tools, audio and video production and strategy development. Includes software and technical training
    Lecture
    3 Credits
  
  • MCO 275 - Journalism


    The history, philosophies, ethics, and practices of the press with emphasis on newspapers. Basic news and feature writing, as well as copy editing techniques will be stressed.
    Lecture
    3 Credits
    Offered in Fall & Spring
  
  • MCO 300 - Media Law and Ethics


    The legal and ethical issues related to the practice of mass communication: Federal and State laws regulating the media; freedom of information, libel, privacy, access, copyright, obscenity, advertising and broadcast regulation; ethical issues and problems related to the media; social responsibility and self-regulation.
    Lecture
    3 Credits
    Prerequisite MCO 200 
    Offered in Fall & Spring
  
  • MCO 305 - Advertising Strategy


    An examination of the central place of strategy in developing advertising campaigns. The role of the account executive and this person’s relationship to both the client and other departments within the advertising agency are thoroughly explored. Case studies that provide insight into various ways in which companies solve advertising problems receive prominent attention. Lessons from the case studies are used to develop hypothetical strategies meant to guide creative advertising executions.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 210 
  
  • MCO 311 - Organizational Communication


    Study of the role, function and use of communication within business and non-profit organizations: the assessment of communication needs in organizations; planning of communication programs and activities; choice and use of different media and evaluation of communication programs.
    Lecture
    3 Credits
    Prerequisite: MCO 213 
    Offered in Fall & Spring
  
  • MCO 312 - Communication Graphics


    The creative use of typography, layout and design in print media, advertising, and public relations; background in the basic knowledge of various printing processes and computer graphics helpful.
    Lecture
    3 Credits
    Prerequisite: MCO 200 
    Offered When Needed
  
  • MCO 313 - Media Planning and Buying


    Attention is focused on creating and implementing effective media planning strategies. The various factors that influence the choice of and placement in advertising media are explored. Emphasis is placed on the rapidly changing media environment and the wide assortment of vehicles an advertiser has at its disposal.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 210 
  
  • MCO 314 - Multimedia Communications


    An introduction to the basic concepts and practices of multimedia production, particularly emphasizing computer presentations for business and educational purposes. Students will develop original scripts into full multimedia projects utilizing graphics, animation, sound, and video.
    Lecture
    3 Credits
    Offered When Needed
  
  • MCO 315 - History of Mass Communication


    The course explores the origin and development of mass communication from the invention of writing to the present. The social, economic and political implications of the innovations in technology and the nature of the media will be analyzed.
    Lecture
    3 Credits
    Offered in Alternate Years
  
  • MCO 317 - Public Opinion Dynamics


    A study of the formation, nature and role of public opinion in a democratic society; investigation of how persuasion and propaganda effects are achieved via mass communication.
    Lecture
    3 Credits
    Offered When Needed
  
  • MCO 321 - Trends in Advertising


    An exploration of the most recent advertising and marketing strategies and tactics that advertisers have used in adapting to a continuously and rapidly changing media environment. Emphasis is on case studies, learning new approaches to advertising, and applying some of these techniques through a team project. The specific content of the course will shift over time to reflect the latest developments in advertising.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 210 
  
  • MCO 322 - Advertising Account Planning and Research


    An exploration and the application of various research techniques that are used to better understand consumers and generate successful advertising strategies. The history and function of account planning, as well as its relationship to this process are thoroughly examined. Both quantitative approaches, including surveys and experimental designs, and qualitative methods, including in-depth interviews and ethnographic procedures, are addressed.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 210 
  
  • MCO 326 - Race and Gender in Mass Communication


    This course critically examines the role of the media in constructions of race and gender in society. It analyzes race and gender issues related to media representations, media ownership and the media workface.
    Lecture
    3 Credits
  
  • MCO 327 - Digital Production: Studio & Field


    Techniques of television studio and field production from scripting to directing; topics of study include elements of various forms of writing for television; studio and field production; design; lighting; graphics; program planning in a workshop setting.
    Lecture
    3 Credits
    Prerequisite: MCO 225  
    Lab Hours Required Not Liberal Arts Offered in Fall & Spring
  
  • MCO 329 - Radio Production


    This course will offer an intensive study opportunity in all facets of radio production. Topics covered will include writing for broadcast radio, on-air speech methodology and technical radio production. Students will be required to exhibit their radio production skills by broadcasting live on the campus radio station.
    Practicum
    3 Credits
    Prerequisite: MCO 225  
    Not Liberal Arts Offered in the Fall Semester
  
  • MCO 330 - Broadcast Journalism


    The content, techniques, structure, impact, and limitations of electronic journalism; basic script models; the informative interview; news stories with actualities for radio and television; the planning of radio and television newscasts.
    Lecture
    3 Credits
    Prereq: MCO 225  or MCO 275 
    Offered in Fall & Spring
  
  • MCO 335 - The Creative Process in Advertising


    An in-depth approach to developing creative advertising for various media. Focus is on the importance of creativity in advertising and the two main positions in an advertising agency creative department – the copywriter and art director. The thinking behind and practices associated with these central roles are covered. These practices are applied to the development of original, strategically-sound advertising campaigns.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 305 
  
  • MCO 337 - On-Camera Presence, Voice and Diction


    An intensive study in on-camera demeanor, voice control and speaking styles. Students will master the craft of proper on-camera appearance and presentation, proper voice techniques and interview styles.
    Practicum
    3 Credits
    Prerequisite: MCO 225 
    Not Liberal Arts Offered in Fall & Spring
  
  • MCO 350 - Writing for the Screen


    This course is designed to give the beginning student an overview of screenwriting specifically for the television and video industries. Concepts to be introduced include: familiarity with various media formats, concept development, plot developments, writing treatments, scene construction, character development, idea generation, brainstorming and marketing. Students will study and apply the techniques, style and formats of treatment preparation and scriptwriting for various visual media formats including television, new media/internet and short films.
    Lecture
    3 Credits
    Prerequisite:MCO 225  
  
  • MCO 370 - Writing for Public Relations


    A public relations writing course for preparing, adapting and analyzing messages for print and electronic media, new media, and the Internet.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 213 
  
  • MCO 377 - Writing for Multiplatform Journalisim


    An intensive study of copy preparation and news writing for the print medium: basic and advanced skills of writing; structure and style of news stories and news features.
    Lecture
    3 Credits
    Prerequisite: MCO 200 ; MCO 213  or MCO 275 
    Offered in Fall & Spring
  
  • MCO 378 - Reporting for Multiplatform Journalism


    An intensive study of news gathering and reporting for multiplatform journalism. Development of reporting, research and interpretive skills in multiple disciplines, including public affairs, sports, arts and culture and business. Focus on finding and qualifying sources as well as covering a beat and creating relationships with contacts.
    Lecture
    3 Credits
    Prerequisite: MCO 275  and MCO 377 
  
  • MCO 387 - Converged Magazine Production


    A study of the principles and practices of magazine editing and publishing: historical analysis of magazine industry and of specific types of magazines; editorial objectives and formulae; various stages of the planning and editing of general interest magazines.
    Lecture
    3 Credits
    Offered in the Fall Semester
  
  • MCO 388 - Sports Journalism


    An advanced course in reporting and writing on sports for the print and broadcast media. Topics of study include coverage of sports events, interviews, profiles, columns, investigative stories, and analyses and commentaries.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 275 
    Offered in Alternate Years
  
  • MCO 389 - Online Journalism


    This course familiarizes students with the use of online information sources in reporting and information gathering. Topics of study include the use of databases and the Internet for information gathering and computer-assisted reporting, critical evaluation of Internet content and the legal and ethical implications of online journalism.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 275 
    Offered in the Spring Semester
  
  • MCO 391 - Advanced Writing and Reporting for Sports Journalism


    An advanced course in reporting and writing on sports for the print and broadcast media. Topics of study include coverage of sports events, interviews, profiles, columns, investigative stories, analyses and commentaries.
    Lecture
    3 Credits
    Prerequisite: MCO 275 , MCO 377  and MCO 378 
  
  • MCO 392 - Advanced Writing and Reporting for Public and Community Affairs


    This advanced reporting course prepares the journalism student for covering public affairs, including all branches of local, state and federal government, administrative agencies, as well as other specialized community affairs reporting beats, including business, education, health care and labor. Course offers practical experience in covering public meetings, elections, interpreting public documents and records, interviewing public officials and community leaders, and understanding relevant legal procedures.
    Lecture
    3 Credits
    Prerequisites: MCO 275 , MCO 377  and MCO 378 
    Offered in the Fall Semester
  
  • MCO 393 - Business and Financial Reporting and Writing


    This course teaches students how to understand what’s going on at companies big and small as well as Wall Street and to report and write stories about these businesses in a compelling way.
    Lecture
    3 Credits
    Prerequisite: MCO 275 , MCO 377 , MCO 378 , MCO 478 
  
  • MCO 394 - Advanced Reporting and Writing for Entertainment, Arts and Culture Journalism


    This advanced reporting course prepares the journalism student for covering entertainment, arts and culture, including motion pictures, television, book publishing, performing arts, art exhibitions, music concerts, drama and cultural events. Course offers practical experience in writing news stories and feature profiles involved in reporting events, covering press conferences, and interviewing key players in these fields. Emphasis on critical and persuasive writing about entertainment, arts and cultural media.
    Lecture
    3 Credits
    Prerequisite: MCO 275 , MCO 377  and MCO 378 
  
  • MCO 397 - Research Methods in Mass Communication


    The course focuses on the theory and methodology of applied mass communication research. Topics include reviews of literature, interviews, case studies, surveys, historical analysis; content analyses and focus groups.
    Lecture
    3 Credits
    Prerequisite: MCO 200 
    Offered in Alternate Years
  
  • MCO 399 - International Mass Communication


    A comparative study of the mass communication and media systems of nations under varying social, political and economic systems; their development, structure, function and current state; political and economic factors that influence them; factors that facilitate or restrict the flow of national and international communication in those countries.
    Lecture
    3 Credits
    Offered When Needed
  
  • MCO 403 - Advertising Campaigns


    A presentation of the skills necessary to design, implement and manage advertising campaigns, with an emphasis on planning and decision making procedures applied to specific advertising problems.
    Lecture
    3 Credits
    Prerequisite: MCO 200 ; MCO 302 or MCO 335 
    Offered in Fall & Spring
  
  • MCO 410 - Public Relations Case Studies


    Case studies of typical public relations problems in industry, labor, education, government, social agencies and trade associations.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 213 
    Offered in the Fall Semester
  
  • MCO 413 - Publicity Campaigns


    Developing and implementing public relations campaigns; hands-on experience in designing and producing materials for campaigns; emphasis on use of planning and evaluation techniques.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 213 
    Offered in the Spring Semester
  
  • MCO 414 - Advanced Topics in Public Relations: Health Communication


    This course is a study of health communication including conceptual frameworks, processes and contexts.  Topics such as provider-patient relationships, health promotions and disease prevention will be explored.
    Lecture
    3 Credits
    Offered in Alternate Years
  
  • MCO 418 - Interactive Advertising


    Applies general advertising theory to the use of interactive media, especially the Internet. The advantages and disadvantages of using interactive media in advertising campaigns are explored. Emphasis is placed on developing the right strategies and using the right tools for reaching specialized audiences in a fragmented, yet digitally connected world.
    Lecture
    3 Credits
    Prerequisite: MCO 200 , MCO 210 
  
  • MCO 428 - Digital Production Workshop


    In a workshop environment, students will refine and expand their creative producing skill, technical production ability, and performing/hosting style. Students will explore various production formats including news, dramatic scenes, and music performance. Projects will culminate into a final comprehensive, multi-platform production package.
    Lecture
    3 Credits
    Prerequisite:  MCO 327  
    Lab Hours Required Not Liberal Arts Offered in Fall & Spring
  
  • MCO 430 - The Producer’s Craft


    This course will focus on the role of the producer for screen-based media. Areas of study include concept research and development; project budgeting and finance; writing and pitching proposals; planning pre-production, production, post-production, and distribution. Emphasis is on the Producer’s ability to guide the concept and story development of television and film genres through leadership, vision and creative originality.
    Lecture
    3 Credits
    Prerequisite: MCO 225 
    Offered in Fall & Spring
  
  • MCO 431 - Television Aesthetics & Criticism


    This course will provide an introduction to the analysis of television modes, content and story design. Through lectures, readings and screenings, students will learn to examine and engage in television with a critical eye, and to deconstruct classic and contemporary television shows in order to recognize underlying paradigms, as well as the need for and impact of audience and advertiser appeal.
    Lecture
    3 Credits
    Prerequisite: MCO 225 
    Offered in Fall & Spring
  
  • MCO 432 - Broadcast Newsroom


    Broadcast Newsroom is an advanced course for the students that have achieved a mid-level success in editing (audio/video), writing and reporting. Assignments will include campus coverage of news and events, turning that footage into a reporter’s package for multi-media news platforms.
    Lecture
    3 Credits
    Prerequisite: MCO 225 
    Not Liberal Arts Offered in the Fall Semester
  
  • MCO 435 - Sports Broadcasting and Production


    This course will involve the practical application of broadcast methodologies, specifically related to the coverage of live sporting events. Topics covered will include the sports interview, preparing a “stand-up” during/after a sporting event, writing and delivering sports recaps and more. Students will be required to provide live sports coverage during on-campus eevnts. Some time outside of class will be required.
    Practicum
    3 Credits
    Prerequisite: MCO 225 
    Not Liberal Arts Offered in the Spring Semester
  
  • MCO 447 - Advanced Television Production


    This course provides the study and working knowledge of advanced television studio production. Students will be taught more advanced varieties of television production and will apply that knowledge toward the actual production of programs.
    Lecture
    3 Credits
    Prerequisite: MCO 327  
    Offered in the Spring Semester
  
  • MCO 476 - Feature Writing


    Preparation of feature articles for the print media: discovering and researching ideas; techniques of writing various kinds of feature articles. emphasizing human interest factors and literary devices.
    Lecture
    3 Credits
    Prerequisite: MCO 275 
  
  • MCO 478 - Copy Editing


    A detailed study of contemporary copy editing practices: the role and responsibilities of the copy editor; techniques of news editing, headline writing and photo editing; basics of newspaper layout.
    Lecture
    3 Credits
    Prerequisite: MCO 200 ; MCO 213  or MCO 275 
    Offered in the Spring Semester
  
  • MCO 487 - Specialty Publications


    The principles and practices of editing publications, such as brochures, newsletters and specialty magazines for business and non-profit organizations, planning, editing, design, production and circulation.
    Lecture
    3 Credits
    Prerequisite: MCO 200 ; MCO 213  or MCO 275 
    Offered in the Fall Semester
  
  • MCO 489 - Advanced Reporting


    Lecture
    3 Credits
    Prerequisite: MCO 377 
  
  • MCO 491 - Independent Research in Mass Communication


    A guided independent study on a topic in mass communication. Public meetings with the instructor required. A final research paper or project to be submitted at the end of the course.
    Independent Study
    1 Credits
    Prerequisite: Senior Status and Permission of Department Chair
    Department Consent Required
  
  • MCO 492 - Independent Research in Mass Communication


    A guided independent study on a topic in mass communication. Public meetings with the instructor required. A final research paper or project to be submitted at the end of the course.
    Independent Study
    1 Credits
    Prerequisite: Senior Status and Permission of Department Chair
    Department Consent Required
  
  • MCO 493 - Independent Research in Mass Communication


    A guided independent study on a topic in mass communication. Public meetings with the instructor required. A final research paper or project to be submitted at the end of the course.
    Independent Study
    3 Credits
    Prerequisite: Senior Standing and Permission of the Department Chair
    Offered in Fall & Spring
    Department Consent Required
  
  • MCO 496 - Seminar in Mass Communication


    A synthesis of theoretical knowledge and applied research skills in student’s area of specialization in mass communication. It is the culminating experience and capstone of the program.
    Seminar
    3 Credits
    Prerequisite: Junior Standing
    Capstone Course Offered in Fall & Spring
    Department Consent Required
  
  • MCO 498 - Internship in Mass Communication


    Participation in an off-campus, supervised work experience at a media organization. Regular meetings with the internship coordinator, periodic reports, as well as a final paper relating the work experience to the student’s coursework in mass communication required.
    Internship
    3 Credits
    Prerequisite: Senior status
    Department Consent Required
  
  • MCO 499 - Special Topics in Mass Communications


    Designed to offer an intensive study opportunity in an area of specialization not covered in great depth by existing courses.
    Lecture
    3 Credits
    Prerequisite: MCO 200 
    Offered When Needed

Mathematics

Registration for courses numbered 240 and above requires permission of the department chair.

  
  • CDS 1177 - Probability and Casinos


    An exposition of the fundamentals of the theory of probability through the exploration of several popular casino games. Topics to be covered include counting, probability, odds, mathematical expectation, discrete probability distributions and game theory.
    Lecture
    1 Credits
    Offered When Needed Weekend Intensive
  
  • MTH 115 - Fundamentals Of Algebra


    A course designed to prepare students for college-level mathematics. Topics include algebraic operations, the function concept, graphs, products and factoring, exponents and radicals, roots of polynomial and rational functions. Math elective; does not fulfill core requirement.
    Lecture
    3 Credits
    Offered in the Fall Semester
  
  • MTH 123 - Mathematical Thinking


    The core mathematics course for students of business and the liberal arts, this course provides an overview of the mathematics used to solve problems which arise in modern society, business and science. The topics covered include probability, statistics, mathematics of finance and other contemporary topics. The emphasis is on decision making, critical thinking and conceptual understanding.
    Lecture
    3 Credits
  
  • MTH 134 - Brief Calculus


    A basic introduction to selected topics from calculus. Topics include elementary functions, rates of change, the derivative, differentiation, and integration with special emphasis on a variety of applications.
    Lecture
    3 Credits
    Offered in Fall & Spring Offered in the Summer
  
  • MTH 135 - Elementary Functions


    An intensive study of algebraic, trigonometric and exponential functions and their inverses. This course is designed to prepare students to take the full calculus sequence.
    Lecture
    3 Credits
    Offered in Fall & Spring
  
  • MTH 153 - Mathematics for Education


    An intensive overview of the conceptual background which underlies the major mathematical themes found in the elementary school curriculum. Concepts to be explored are taken from elementary set theory, number systems and number sense, relationships between fractions and decimals, the use of ratio, intuitive probability and intuitive geometry. These topics will be approached from a problem solving point of view with an emphasis on the appropriate uses of technology.
    Lecture
    3 Credits
    Offered in the Spring Semester
  
  • MTH 163 - Applied Discrete Mathematics


    An introduction to discrete mathematics and its applications. Topics selected from combinatorics, induction and recursion, logic and proof, algorithms and their analysis, discrete structures, and elements of modern applied algebra. Emphasis on the use of mathematics as a tool to model and solve applied problems from variety of disciplines. For students interested in computer science and modern applied mathematics.
    Lecture
    3 Credits
    Offered in the Spring Semester
  
  • MTH 231 - Calculus 1


    Study of functions; limits; continuity; derivatives; differentiation of algebraic functions, implicit differentiation, geometric and physical applications, mean value theorem, differentials, anti-differentiation, areas by integration, areas of limits as sums, the definite integral, fundamental theorem of the calculus, and differentiating and integration of trigonometric functions.
    Lecture
    4 Credits
    Offered in Fall & Spring Offered in the Summer
  
  • MTH 232 - Calculus 2


    The continuation of MTH 231 . Topics include area under the curve, antiderivatives, techniques of integration, applications of the definite integral, and numerical techniques, improper integration, and Taylor polynomials.
    Lecture
    4 Credits
    Prerequisite: MTH 231  or Equivalent
    Offered in Fall & Spring Offered in the Summer
  
  • MTH 233 - Calculus 3


    Study of polar coordinates, solid analytic geometry, introduction to vector analysis, partial derivatives, directional derivatives, tangent lines and planes, line integrals, multiple integration, double and triple integrals, cylindrical and spherical coordinates, infinite series.
    Lecture
    4 Credits
    Prerequiste: MTH 231 , MTH 232 , or approval of department chair.
    Offered in the Fall Semester
  
  • MTH 236 - Introduction to Proof


    A course designed to bridge the gap between calculus and abstract mathematics. An introduction to logical propositions and connectives, mathematical language, and methods of proof. Selected topics from number theory, set theory, and functions will serve as the mathematical vehicles to develop these skills
    Lecture
    3 Credits
    Prerequisite: MTH 232 
  
  • MTH 240 - Theory of Numbers


    A study of the more important properties of the natural number system: divisibility, primes, recurring series, congruences, quadratic residues, Diophantine equations.
    Lecture
    3 Credits
    Prerequisite: MTH 231 
    Offered in Alternate Years
  
  • MTH 250 - Linear Algebra


    Introduction to vectors, vector fields, vector space Rn, bases of Rn, subspaces, projections, matrices and determinants, linear mappings, matrix representations of linear mappings, matrices and systems of linear equations, rank, existence and uniqueness of solutions, eigenvalues and eigenvectors.
    Lecture
    3 Credits
    Prerequisite: MTH 231 
    Offered in Alternate Years
  
  • MTH 270 - Applied Statistics


    An introductory course in applied statistics. The basic ideas of analysis of data and statistical inference are introduced. Discrete and continuous probability distributions, sampling distribution, confidence intervals, testing hypotheses, regression, correlation, chi-square tests, and analysis of variance. Applications drawn from economics, management sciences, and life sciences. Use of appropriate technology.
    Lecture
    3 Credits
    Prerequisite: MTH 134 , MTH 231 , or equivalent.
    Offered in Fall & Spring Offered in the Summer
  
  • MTH 302 - Differential Equations


    Standard methods of solution of ordinary differential equations of the first order and some special equations of higher order; general theory of linear differential equations; Green’s functions; series solutions; applications.
    Lecture
    3 Credits
    Prerequisite: MTH 232  or equivalent.
    Offered in Alternate Years
  
  • MTH 310 - Discrete Mathematics


    Set theory and mathematical logic, combinatorics, binomial and multinomial theorems, graph theory, digraphs and matrices, Boolean algebras, Boolean functions, and switching theory will be covered.
    Lecture
    3 Credits
    Prerequisite: MTH 231 
    Offered in the Spring Semester
  
  • MTH 403 - Geometry


    A unified study of various types of geometry and their roles in the analytic development of the fundamental properties of generalized geometric spaces. Axiomatics of affine, projective, Euclidean and non-Euclidean geometries. Advantages and disadvantages of synthetic and analytic forms of proof.
    Lecture
    3 Credits
    Offered in Alternate Years
  
  • MTH 406 - Introduction to Topology


    An information course aimed at reinforcing fundamental concepts of calculus. Theorems and problems connected with the following items will be discussed and studied: elements of point set theory, neighborhood, connectedness, real line, compactness, denumerability, sequences, continuity, homeomorphism.
    Lecture
    3 Credits
    Department Approval Required. Offered When Needed
    Department Consent Required
  
  • MTH 408 - Automata and Formal Languages


    An introduction to the theory of computation, emphasizing finite automata and regular languages. Additional topics to be discussed are pushdown automata and context-free languages, and an introduction to Turing Machines and unsolvability.
    Lecture
    3 Credits
    Prerequisites: MTH 163  or MTH 310  and CS 301 
    Offered in the Fall Semester
  
  • MTH 410 - Advanced Calculus


    A more rigorous development of theoretical calculus with special emphasis on such topics as partial differentiation, differentiability, implicit function theorem, inverse function theorem, infinite series and sequences of functions, uniform convergence and boundedness.
    Lecture
    3 Credits
    Prerequisite: MTH 233 
    Offered in Alternate Years
  
  • MTH 411 - Vector Analysis


    A course in vector analysis stressing the following topics: vector algebra; differentiation of vector functions; line, surface and space integrals, gradient, divergence, curl; the theorems of Gauss, Green and Stokes; vector spaces and transformations; differential K-forms and the generalized Stokes theorem.
    Lecture
    3 Credits
    Prerequisite: MTH 233  or equivalent.
    Offered in Alternate Years
  
  • MTH 415 - Complex Variables


    An introductory course in functions of a complex variable stressing the following topics: the complex numbers system; differentiation and integration of functions of a complex variable; power series; the calculus of residues; conformal mapping.
    Lecture
    3 Credits
    Prerequisite: MTH 233  or equivalent
    Offered in Alternate Years
  
  • MTH 421 - Abstract Algebra 1


    Binary operations; groups; subgroups; permutations; cyclic groups; direct products; cosets; normal subgroups; factor groups; Homomorphisms and Isomorphisms.
    Lecture
    3 Credits
    Offered in Alternate Years
    Department Consent Required
  
  • MTH 422 - Abstract Algebra 2


    A continuation of MTH 421  covering the following topics: rings; integral domains; fields; ideals; polynomials; homomorphisms, isomorphisms; and automorphisms; the fundamental theorem of algebra.
    Lecture
    3 Credits
    Offered in Alternate Years
    Department Consent Required
  
  • MTH 432 - Probability and Statistics I


    An overview of probability and statistics. Experiments; sample spaces; random variables; probability measures and distributions; combinatorics; expectation; data collection and analysis; confidence intervals; selected hypothesis tests.
    Lecture
    3 Credits
    Prerequisite: MTH 232 
    Offered in Alternate Years
  
  • MTH 433 - Probability and Statistics II


    A rigorous development and extension of the topics in MTH 432 . Tests of hypothesis; regression, analysis of variance; multivariate distributions; nonparametric methods.
    Lecture
    3 Credits
    Prerequisite: MTH 432 
    Offered in Alternate Years
  
  • MTH 440 - History and Foundations of Mathematics


    Evolution of mathematics as an abstract speculative science. A survey of the outstanding contributions to the development of mathematics; the hypothetical nature of mathematical truths; examination of some of the important postulational systems of modern geometries and algebras; the role of symbolic logic and set theory in the modern structure of mathematics.
    Lecture
    3 Credits
    Capstone Course Offered in the Fall Semester
    Department Consent Required
  
  • MTH 441 - Mathematical Modeling


    This course explores the process of constructing and implementing mathematical models for a large variety of situations. Models from the physical life and social sciences will be examined using deterministic and probabalistic methods, both continuous and discrete. A strong emphasis will be placed on independent and cooperative work and presentation of results in oral and written form. Capstone experience in applied mathematics.
    Lecture
    3 Credits
    Prerequisites: MTH 302 , MTH 310 , MTH 270 , or MTH 433  and CS 201 
    Offered in the Fall Semester
  
  • MTH 451 - Senior Reading Course


    Independent reading course in mathematics. Weekly papers and a final examination will be required. 1, 2, or 3 credits.
    Independent Study
    2 Credits
    Prerequisite: Senior Standing
    Department Consent Required
  
  • MTH 461 - Capstone Seminar


    This seminar (offered as a hybrid course) serves as the culminating experience for mathematics majors and those students majoring in Adolescent Education (Mathematics). This seminar will introduce students to mathematical literature of both historical importance and of contemporary interest. The readings will survey various disciplines in mathematics. Students will be required to make both oral and written summaries of published articles and to create an annotated bibliography on a mathematical topic
    Lecture
    3 Credits
    Prerequisite: Senior Standing
  
  • MTH 491 - Special Topics in Mathematics


    This course explores selected topics in mathematics. May be taken more than once for credit.
    Lecture
    3 Credits
    Offered in Alternate Years
    Department Consent Required

Philosophy

Courses may be classified as follows:

  1. Core curriculum: PHL 110  PHL 210 , PHL 1110
  2. Historical courses: PHL 307 , PHL 308 , PHL 309 , PHL 312 , and PHL 314 
  3. Systematic courses: PHL 319 , PHL 320 , PHL 332 , 335, PHL 375 , and PHL 420 
  4. Contemporary courses: PHL 211, PHL 305 , PHL 321 , PHL 327 , PHL 337 , PHL 346 , PHL 351 , PHL 353, PHL 356 , PHL 360 , PHL 365 , PHL 366 , and PHL 381 
  5. Independent research: PHL 400 

  
  • PHL 110 - Introduction to Philosophy


    In this course, we will be examining some of the major themes and problems of Western philosophy as exemplified by a number of writings of some of the major figures of Western philosophy. We will be focusing on five areas: logic, philosophy of religion, metaphysics, epistemology, and philosophy of mind. In each case we will be looking at a number of articles that take some conflicting positions on the questions being addressed. Part of your responsibility in reading these will be not only to concentrate on understanding what is being said, but also to think critically about the issues under discussion. In this course, being able to think critically about these issues is more important than simply memorizing what is being said. We will work on all this in class.
    Lecture
    3 Credits
    Offered in Fall & Spring
 

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