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Apr 19, 2024
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2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]
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MSC 200 - Introduction to Media & Strategic Communication
An overview of the process of mass communication and the mass media. The difference between human communication and mass communication; the elements, functions, impact and effects of mass communication; the profile of broadcasting, film, journalism, advertising and public relations; careers in mass communication. Recommended to be taken prior to other Mass Communication courses.
Lecture
Credits: 3
Equivalent(s): CMA 200/MCO 200
Offered in Fall & Spring
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