Arts Leadership, BA

A truly interdisciplinary degree, the BA in Arts Leadership combines the expertise in the departments of Fine and Performing Arts and Media & Strategic Communication, and the LaPenta School of Business. Students select a concentration in dance, music, theatre or visual arts, joining our active performance ensembles but at the same time learning how to apply communication and business skills to the production of the arts. An integral part of the program is the Internship senior year, followed by a capstone project that can serve as an entry to the working world. As the arts are inherently entrepreneurial, students will be involved with the opportunities and activities at the Hynes Institute for Entrepreneurship & Innovation.

College Core

All students at Iona College take courses in the College Core. Required courses in the core are geared toward the Arts Leadership major:

ENG 120 - Communication Skills: Writing Credits: 3
CS 142 - Website Design Credits: 3
MTH 134 - Business Calculus Credits: 3
FPA (200-level class, outside of chosen concentration)

Fine and Performing Arts Department (21 credits)

Arts Leadership majors select a Performing Arts Concentration in dance, music, theatre or visual arts.

Total credits: 21

Required Performance Ensemble/Applied/Studio Study (6 credits)

Choose from or combine 6 credits based on selected concentration:

FPA 105 - Piano Instruction Credits: 1
FPA 304 - Drawing and Painting II Credits: 3
FPA 312 - Intermediate Sculpture Credits: 3
FPA 340 - Iona Dance Ensemble Credits: 1
FPA 360 - Iona University Instrumental Ensemble Credits: 1
FPA 388 - Iona University Vocal Ensemble Credits: 1
FPA 391 - Iona University Theatre Ensemble Credits: 3

Required FPA (9 credits)

Choose from 9 credits in the chosen concentration:

Required Internship & Capstone Project (6 credits)

FPA 403 - FPA Internship Credits: 3
One semester internship either in the Fine and Performing Arts Department (Promotion/management of FPA semester productions) or in an external organization. Students meet weekly with the internship professor to discuss assigned readings and experiences in the internship.
FPA 404 - FPA Capstone Project Credits: 3
The following are samples:
- Proposal for community arts installation.
- Community outreach proposals (public schools, rehabilitation centers, pre-schools, etc.).
- Proposal for Arts Festival in a municipality or at Iona College.
- Proposal for management or coordinator of a theatre event or production in a municipality or at Iona College.
- Proposal for supervisor, marketing, producer or administrator position of a theatre event or production in a municipality or at Iona College.
- Proposal developed by the student and with the approval of the department.

LaPenta School of Business (9 credits)

BUS 201 - Principles of Financial Accounting Credits: 3
BUS 220 - Principles of Management Credits: 3
BUS 240 - Principles of Marketing Credits: 3

Communication Studies (9 credits)

Media & Strategic Communication (6 credits)

MSC 213 - Introduction to Public Relations Credits: 3 *
MSC 230 - Digital Literacy and Practice Credits: 3
MSC 311 - Organizational Communication Credits: 3
MSC 394 - Advanced Reporting and Writing for Entertainment, Arts and Culture Journalism Credits: 3
MSC 410 - Public Relations Case Studies Credits: 3
* Required Course

Speech Communication Studies (3 credits)

SCS 205 - Interpersonal Speech Communication Credits: 3
SCS 209 - Business and Professional Speaking Credits: 3
SCS 220 - Intercultural Communication Credits: 3
SCS 375 - Interviewing Credits: 3