2022-2023 Undergraduate Catalog 
    
    Feb 05, 2025  
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2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

MSC 397 - Research Methods In Media & Strategic Communication

The course focuses on the theory and methodology of applied mass communication research. Topics include reviews of literature, interviews, case studies, surveys, historical analysis; content analyses and focus groups.
Lecture
Credits: 3
Prerequisite: MSC 200  
Equivalent(s): MCO 397
Offered in Fall Semester
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