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Apr 25, 2024
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2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]
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MSC 403 - Advertising Campaigns
A presentation of the skills necessary to design, implement and manage advertising campaigns, with an emphasis on planning and decision making procedures applied to specific advertising problems.
Lecture
Credits: 3
Prerequisite: MSC 305
Equivalent(s): MCO 403
Offered in the Spring Semester
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