Dec 04, 2020  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog

Media & Strategic Communication, Advertising, BA (0601)


Overview


College Core 46 credits
Open Electives 35 credits
MSC Degree Requirements 39 credits
TOTAL 120 credits

Note:


The following courses in the major program are “professional courses” and not liberal arts courses: MSC 327 , MSC 329 MSC 337 , MSC 428 , MSC 432  and MSC 435 . The number of liberal arts electives varies according to the number of nonliberal arts credits taken.

Media & Strategic Communication Degree Requirements


Advertising Concentration Requirements (12 credits)


Media & Strategic Communication Electives (9 credits)


Students must take three MSC courses (9 credits) outside of their area of concentration in advertising, which can include courses in digital media & production, journalism, public relations, and the following common electives: