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May 13, 2024
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2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]
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MKT 302 - Personal Selling and Sales Management Study of the personal selling process and sales force management activities, including principles and techniques of professional selling; sales-force strategy and structure; recruitment, selection, training, compensation and supervision of salespeople. Lecture Credits: 3 Prerequisite or Corequisite: BUS 240 Not Liberal Arts Offered When Needed
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